Why do luxury hotels smell so good?

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https://english.elpais.com/lifestyle/2026-05-10/why-do-luxury-hotels-smell-so-good.html

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This was a quiet good read tbh. I mean I am a workers child and never had a enough money and free time to care about expensive perfumes and smell, but I always recognized that smell is very strongly connected to the memory - much more than auditive and visual stimuli. It makes sense, that businesses exploit this.


Except they don’t? If you have a sensitive nose, all you need is for places to be clean and not smell bad. Most higher-priced hotels I have smelled have either smelled “normal” as expected, or if there were added scents, it was irritating.

I’m not really into Disney, but always quite fancied a holiday at one of their parks… until I heard Jenny Nicholson say they pump in themed scents to different areas, and I realised I’d probably just have a migraine the entire time. 🤷‍♂️



Because there’s no poors stinking up the place.


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